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Brief
Create packaging for Quaker’s new ‘Chilled Creamy Oats’ product for young women looking for a truly delicious healthy snack.

Solution
Oat So Scrumptious communicates great taste without being over-indulgent. The pots speak honestly, informing the consumer of the health benefits as well as the delicious taste. A square shaped pot differentiates the Oat So Scrumptious range from its competitors, with the colours taken from the main ingredients of each flavour. (Collaboration with Toby Edwards)
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