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Brief
Design the identity and promotional material for the Nottingham Trent University BA (Hons) Graphic Design Degree Show 2010 and related events.

Solution
Concept based on the fact that there are 111 students graduating this year – the logo is composed of 111 dots, each representing one ‘bright new creative’. After winning the concept pitch, we produced an exhibition catalogue, website, invitations and posters. A viral video featuring a 3D light installation of the logo was also filmed in the NTU graphic design studio [see below] receiving over 5,000 views.
(Collaboration with Toby Edwards and Luke Elliott)
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